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GOING FROM $0 TO $20 MILLION
Episode #1 Featuring John Smith, Founder & CEO, Company Inc.
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017: From College Dropout to a $34M Book Publishing School with Chandler Bolt (3X Inc. 5000 Founder)
Chandler Bolt, Self-Publishing School
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Chandler Bolt is an investor, advisor, and the founder of Self-Publishing School—a 3-time Inc. 5000 company that has helped over 6,000 people write, market & publish their first book in as little as 90 days. 

He took the company from $0 to $34M over seven years and currently employs 30+ staff and growing.

Chandler is also the author of 6 bestselling books and host of the 7-Figure Principles Podcast. 

In this episode, we discuss how he went from a college dropout to scaling an 8-figure online business. 

One of the keys to his success is that he leverages his impact by creating SOPs that teach others the HOW, which frees up his time. This feeds into his belief that effectiveness trumps efficiency, and sometimes you need to slow down to speed up. 

You'll also hear us talk about content creation, attracting the right kind of traffic, and why writing a book is such a powerful content play for getting more leads, sales, and referrals.

Tweetables

Comparison is the thief of joy, and it’s stolen a lot of my joy over the years.” - Chandler Bolt

Until further notice, celebrate everything.” - Chandler Bolt

If you get something done, and you didn’t teach anybody how to do it in the process, you failed. Your new measurement for success is teaching somebody else how to do something, so you don’t have to do it again.” - Brad Weimert

Early on we chased traffic, now we chase high buyer intent traffic.” - Chandler Bolt

Default to action, then learn from the data and get better.” - Chandler Bolt

Key Takeaways with Chandler Bolt

✔️Why Chandler dropped out of college to pursue entrepreneurship.

✔️Don't cut corners to make short-term gains. Build a business that lasts. 

✔️The importance of finding joy in the journey.

✔️Creating a strong company culture as a remote team.

✔️Learn to leverage your impact with SOPs. 

✔️How Chandler attracts remote talent to work for his company.

✔️A more effective approach to HubSpot, Asana, and Slack. 

✔️How writing a book can get you more leads, sales, and referrals.

✔️Get off the content creation hamster wheel and focus on quality. 

✔️Using client objections as a foundation for creating content. 

✔️Stop chasing traffic and start chasing high buyer intent traffic.

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